About Cronos Group

Cronos Group is a Toronto-headquartered cannabis company backed by tobacco giant Altria Group, which invested CAD $2.4 billion for a 45% stake. The company focuses on innovative cannabinoid research and product development, with operations in Canada and Israel.

Key Facts

  • 1Altria Group, maker of Marlboro cigarettes, invested CAD $2.4 billion for a 45% stake in 2019
  • 2Invested in Ginkgo Bioworks partnership for fermentation-based cannabinoid production
  • 3Operates through subsidiary Peace Naturals, one of the first licensed producers in Canada
  • 4Holds strategic cannabis operations in Israel through Cronos Israel

Frequently Asked Questions

Why did Altria invest in Cronos?

Altria, the tobacco giant behind Marlboro, invested in Cronos to gain a foothold in the cannabis industry as a potential growth avenue given declining cigarette sales. The deal gave Cronos significant capital for R&D and expansion.

What is Cronos doing with biosynthesis?

Cronos partnered with Ginkgo Bioworks to develop fermentation-based production of rare cannabinoids, aiming to produce cannabinoids more efficiently than traditional cultivation methods.

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Products

  • Spinach flower and vapes
  • PEACE NATURALS medical
  • Lord Jones CBD

Specialties

Cannabinoid research and innovationStrategic tobacco-industry partnershipPremium brand developmentFermentation-based cannabinoid production

Company Details

Founded
2012
Publicly Traded
Yes
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