Sundae School

New York, United StatesFounded 2017

About Sundae School

Sundae School is a Korean-American cannabis fashion brand combining traditional Korean hanbok-inspired designs with modern streetwear and pro-cannabis messaging.

Key Facts

  • 1Founded by Dae Lim and Cindy Lim to challenge Asian stereotypes around cannabis through fashion
  • 2The brand coined the term 'smokewear' to describe its fusion of Korean heritage and cannabis culture

Frequently Asked Questions

What is smokewear?

Smokewear is a term coined by Sundae School to describe fashion that blends traditional Korean design elements like hanbok silhouettes with modern cannabis-friendly streetwear.

Where is Sundae School based?

Sundae School is based in New York City and draws heavy design inspiration from Korean culture and heritage.

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